Street Feast

Launching in 2012 in a derelict, disused space in Dalston, Street Feast quickly became the most popular street food destination in the East End.

Within two years they had grown into the most innovative food destinations in London, with five day and night markets across the city serving globe-spanning dishes from the best traders in the UK. The ultra-engaged audience was drawn in by the brand’s audacious, authoritative tone – from bars, to diners, to games corners, the raw experience was captured and broadcast live every night on social media – this was new.

Coupled with a millennial-centric marketing strategy rooted largely in social media marketing, hard and fast content production and carefully curated partnerships, they attracted a young, hyper-loyal audience with high spending power.

Though similar concepts have sprung in recent years, few have an audience as captivated and committed to the brand – and against the tide of the Covid-19 landscape for hospitality, any news of opening markets in more localised settings will undoubtedly be celebrated by fans across the capital.