Battersea Power Station

Europe’s largest urban redevelopment project, surrounding the restoration of an iconic listed London landmark, required a versatile and imaginative approach.

Balancing the often-conflicting needs of the various stakeholders made the marketing challenge at Battersea Power Station even more onerous.

Investors, residents, owners, renters, shoppers, employees, politicians, developers and the local community rarely see the world from the same perspective but managed to unit around a common love of this incredible building, and the vision of the Malaysian investors.